Marta Marcheva
Information
- Company
- Sup de Luxe
- Job Title
- Executive Director
- Biography
- With both academic and professional background, Marta Marcheva has held various positions in the luxury industry in France and abroad, ranging import-export in the beauty sector to luxury advertising and media partnerships. She holds a PhD in Communication Sciences from the French Press Institute at Panthéon-Assas Sorbonne University in Paris. Her diverse professional experience has enabled her to develop innovative academic programs across different higher education institutions in France. Her academic career began at IESEG Business School in 2009, and she joined EFAP Communication school in 2019 as the Director of the specialized Master's programs in Luxury and Fashion. Since July 2023, Marta Marcheva is the Executive Director of Sup de Luxe Institute – higher education institution founded in Paris by Maison Cartier in 1990. With 700 students every year and a network of 3000 alumni, Sup de Luxe is the pioneer school in luxury management education and has recently launched a Global Executive MBA in Luxury Leadership. Marta Marcheva’s vision of luxury lies at the crossroads of heritage and innovation with a strong focus on craftmanship and sustainability. Among other strategic projects, she is currently coordinating a collaborative book on Circular Luxury, bringing together more than 20 contributors from the luxury ecosystem, which will be published in June 2026.
Featured on
Promoting, Protecting, and Developing an Iconic Luxury Brand in the United States: The Emblematic Example of the Cultural Influence of French Brands
Conference
05/07/2026
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14:00 - 14:50