Events within the Event
Experience the ultimate packaging event featuring a wide range of sensory delights from every industry! Immerse yourself in an array of immersive installations and curated tours showcasing exclusive product offerings that will take you on a journey behind the scenes.
THE PER(FUME) – FORM SERIES
At LUXE PACK New York, this year’s theme, “Sourcing Premium Packaging That Performs” comes to life through two high-impact activations in the “Per(fume)-form” installation series, spotlighting what’s next for fragrance packaging.
From Scent to Substance: When fragrance inspiration becomes material reality by Material ConneXion, and From Brief to Bottle by the World Perfume Congress, will deliver an immersive showcase that pulls back the curtain on fine fragrance creation, from initial concept to finished pack.
Designed for brands and decision-makers, these activations will translate creative intent into tangible solutions, materials, formats, and design approaches that elevate performance across the fragrance value chain. “Per-form” positions packaging not just as a container, but as a strategic driver of differentiation, desirability, and impact.
A Top Tier Expert-Led Education Program
Each year, our conferences are designed to offer rich content aligned with your expectations. Whether you're looking for sharp insights, concrete feedback, inspiring innovations, or a breakdown of major trends.
DIELINE Awards Presented by LUXE PACK New York and Winner Showcase
The DIELINE Awards honor the very best in global packaging design, highlighting the significant impact of exceptional brand packaging. Recognized as the premier standard in the industry, the DIELINE Awards attract brand owners, consumers, marketers, agencies, designers, in-house creatives, students, and packaging enthusiasts from around the world.
Wednesday, May 6th – 11:00 AM (Main Conference Area)
in green Awards and New Collection Display in partnership with Infinity Global
A pioneer in sustainable packaging, LUXE PACK has spent over a decade recognizing the industry’s most impactful global eco-innovations through the LUXE PACK in Green Awards. Join us on May 7th at 11:00 AM for the live announcement of this year’s winners and experience the excitement as the most innovative solutions are revealed.
Organized in partnership with INFINITY GLOBAL, the initiative reinforces LUXE PACK’s ambition to set the global benchmark for eco-responsible packaging, now also highlighting solutions that combine environmental and social impact.
Bringing these commitments to life, the “in green” Showcase presents a curated selection of award-winning and forward-thinking innovations transforming the packaging landscape today. Discover inspiring designs, connect with key partners, and unlock new opportunities to elevate your brand’s sustainability journey.
SPIRIT FORWARD TOUR AND EDUCATION
Taking place on May 7th at LUXE PACK New York, In the Spirit of Things is an immersive tour through the most innovative and premium wine and spirits packaging on the show floor featuring from heritage craftsmanship to novel design.
The journey will continue with Proof, Purpose & Zero: How Spirits and Now (NA Spirits) Design Is Being Rewritten, an insightful session led by Jeff Cioletti, Editor in Chief of the American Craft Spirits Association and CRAFT SPIRITS magazine, exploring how sustainability, shifting consumer values, and the rise of no- and low-alcohol spirits are redefining the codes of packaging and brand storytelling.
Thursday, May 7th
TOUR BEGINS: 11:30 AM by the show entrance
SESSION: 1:00 PM (Conference Area)