Senior Designer at LVMH Fragrance Brands, Givenchy and Kenzo
Irka is a hybrid of a strategic business executive and a creative, problem solver who places design and creativity at the center of her organization. With a Bachelor of Fine Arts focused in Communication Design from Parsons School of Design. She is a seasoned professional, who has led Creative Design & Execution for many top 10 launches on luxury brands such as Gucci, Dolce & Gabbana, Valentino, Burberry, Hugo Boss, Fendi, Givenchy, Acqua di Parma, YSL, Nina Ricci, and Tiffany, to name a few. With over 25 years of experience in Luxury Beauty, Fragrance and Fashion - designing 360 brand experiences including packaging, advertising, merchandising, digital and e-commerce. Exceptional skill & understanding of print processes, use of substrates & timelines, art directing photoshoots, managing retouching, sourcing and budget management. Ability to collaborate with innovative technology leaders and translate images and design into digital formats. Executing creative designs with a strong ability to reach and move the observer, who is often the consumer.
“Learn the rules like a professional, so you can break them like and artist” – Pablo Picasso