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Biography Rachael SHAYNE

Rachael SHAYNE
Rachael SHAYNE,
Director of Open Innovation, Packaging Innovation


VP of Marketing and Partnerships, VIVABOX SOLUTIONS

Rachael Shayne is a Brand, Marketing, and Culture executive who helps companies drive innovation and growth.  

As the VP, Partnerships for Vivabox, Rachael develops trial, loyalty, and influencer box programs for retailers and brands. She has also served as the CEO for an early-stage technology startup, and the VP, Global Head of Marketing, Brand, and Culture at Zayo Group. Throughout her career, she has helped guide some of the world’s leading brands, including Procter & Gamble, Nestlé, Alibaba.com, The North Face, Colorado Tourism and more.  


She is a mentor at Techstars Sustainability Accelerator, Blackstone Entrepreneurs Network, Greenhouse Scholars, the YWCA, an Advisor for The Spiga Group (a blockchain startup), and a Board member of the University of Colorado Leeds School of Business.