3D printed Flowerbomb anniversary edition
2021/02/11
Viktor & Rolf 3D prints Flowerbomb anniversary edition
To celebrate 15 years of its Flowerbomb fragrance, Viktor & Rolf (L’Oréal) called on Iconic Design to conceive a limited-edition pack. The French agency designed a 3D-printed curved “crown” to encase the fragrance’s faceted bottle.
Viktor & Rolf’s Flowerbomb 15th Anniversary Haute Couture Edition combines craftsmanship and technology – the rose gold cage of brambles adorned with flowers that sits on the flacon was designed by Iconic Paris and created by Erpro 3D Factory using additive manufacturing.
Source: Luxe Packaging Insight by Katie Nichol on 2/15/2021